Getting followers on TikTok quickly can NOT be guaranteed, else it’d be easy & meaningless. Your mother TOLD you Nothing worthwhile is easy! Cliche aside, there are strategies that every social media success story follows. These strategies will help you increase the likelihood of fast growth. I would like to share them with you now:
- Create Consistently: Regularly post content on TikTok to keep your profile active. Your content experiments leads to TT’s experimentation with your content (In my world, they’re called A/B testing). This is the only way to maximize your chances of success. If your existing content was good enough, you would have already been popin’, eh?
- Leverage Trends/Current Events: Participate in trends and challenges. This works because these themes are temporarily experiencing higher traffic and TT reward trend following creators! Do it right and you are increasing the probability that you’ll get featured on the “For You” page.
- Get Smart on Captions & Hashtags: Use engaging captions and hashtags to make your content more discoverable. That’s how you search and thus that’s how the algorithm leverages to help users like you search! Make sure your captions and hashtags make sense to your content, else you’ll be doing a big disservice to yourself anyway by creating meaningless clickbait.
- Competitive Analysis: look at what successful people are doing in tiktok vs instagram reels vs youtube shorts. Take note of the differences and understand why there are differences. Leverage these differences to your advantage, because most creators are not paying attention!
- Engage with EVERYBODY: I talk to my commenters, your commenters, random stuff I like, even bots. Every bit of this matters, because you’re essentially increasing your digital footprint based on your follower’s and your own preferences.
- Collab: Collaborate with other TikTok users in your niche so you can get a jump start on relevant eyeballs. This gives you an opportunity to introduce your content to their fan-bases AND you get to network with like-minded creators!
- Cross-Promotion: If you’re doing 1 through 6 right, you really should spam your content across all social media platforms. You never know which one might spark for you first so do them all!
- Be data-centric: Look at your content analytics. Learn when your audiences show up online and try to post during those times so you have higher chance of getting interactions. Note previous point 5.
- What about you matter: Authenticity resonates with internet audiences. There is too much content in this world now, and thus people are super into looking for micro-communities. Be yourself and share your unique personality and interests so people know why you’re online.
Building a genuine and engaged following takes time. The goal is to focus on creating content that resonates with your audience and builds a long-term, dedicated following.
